Camilla Bloom & Friends

Camilla hosts collaborative pop-up shops with creatives across fashion, art, jewellery, homeware & lifestyle. The last pop-up shop ran for a month over November - December 2023 in Belgravia, London.

Camilla reflects “The other day I found out that one of the few goods the UK government didn’t ration during WW2 was red lipstick, because they recognised its profound mood enhancing qualities. I think people brush off or take for granted the transformative powers of beauty…and I don’t just mean the red lipstick kind, but all the many facets that beauty encompasses.” 

“As a concept, beauty’s often seen as unnecessary or frivolous - but given the turbulent times we are living in, it’s arguably more important than ever for creatives to share their work, offering escapism and joy to people, even if just fleetingly”.

Camilla Bloom & Friends has grown from Camilla collaborating with friends and their creative businesses, to friends of their friends and beyond… but the idea is the same - to create a series of inviting, unpretentious spaces, full of beautiful things by some of the best emerging brands in design. 

Interested in being involved for the next pop-up? Please introduce yourself, sending brand information to